Welcome, This is Gilbert&Cooke
Gilbert & Cooke is the operating company for Patrick Cooke: a Marketing & Business Development Director with experience at advertising agencies, tech start-ups, FTSE100 companies and as a successful Cofounder [D2C, subscription business in EdTech].
My working principal is:
Technology is the primary facilitator of global social equity - it reduces the barriers for competition and enables greater speed of change.
In the round, change leans good.
Successful companies have a clear conviction on the value they want to offer the world, and how technology facilitates it.
The key tenets of the Company’s ‘value’ is: 1) an empathetic expression of what it wants to improve in the world, 2) a pragmatic execution based on the broader cultural and commercial environment, and 3) the transparency of the conversation on its progress.
In other words: The relationship between what it thinks; what it does; and what is says that it does.
In that order.
Current Client NPS Score as of August 2023:
9.2
stra·te·gic
adjective
"Relating to the identification of long-term aims and interests and the means of achieving them"
prag·mat·ic
adjective
"Dealing with things sensibly & realistically in a way that is based on practical considerations."
“If stuck on something, often by asking “Is what we’re doing having the biggest single impact on the Company’s plan?” or if not; “Is there an over-riding, immediate practical reason we have to do this?” can trigger a clear move to action.”
T
hink Quick. Validate.
Execute. Learn. Repeat
“I had heard he was ‘brilliant’. I can confirm that. What surprised me though is that he manages to do everything he does while looking relaxed, in control and also being the nicest person to be around.”
“Thank you for taking the time to check me out”